About
My passion is crafting stories that resonate with my client’s customers.
I provide a creative strategy to define, design, and deliver your message. My philosophy is an integrated approach that combines both business and design methodologies which allows me to bring a fresh perspective to every project; hence the name fitosophy.
I graduated from Parsons School of Design with a Bachelor of Fine Arts in Design and Technology in 2009 and completed a Master of Business Administration from Babson College in 2013.
Additionally, I have extensive experience leading cross-functional teams to produce creative work for startups and Fortune 500 companies across various industries: entertainment, food and beverage, healthcare, luxury brands, public relations, sports, technology, and telecommunications.
When I’m not working, I enjoy capturing landscape and city photography as well as brewing and drinking single-origin coffee.
*Although I've worked with companies who are leaders in their fields, I am unable to show some of my work due to NDAs. I'm happy to discuss and walk you through projects to give you a good understanding of my experience.
Experience
Fitosophy
Miami, FL
Creative Director and Founder
March 2017 – Present
Microsoft
Seattle, WA
Design Manager
March 2022 – March 2023
Citrix Systems
Fort Lauderdale, FL
Senior UI Designer & Digital Producer
April 2020 – March 2022
Zerofractal Corp
Miami, FL
Creative Director
November 2013 – February 2017
Vonne Inc
San Pedro Sula, Honduras
MBA Internship - Business Consultant/Designer and Animator
Summer 2012
VilleFerr
Tegucigalpa, Honduras
Animator and Editor
September 2009 – July 2011
Perception NYC
New York, NY
Internship - Motion Graphics and 3D Animation
Summer 2009
Education
Parsons School of Design
New York, NY
Bachelor of Fine Arts
Babson College, F.W. Olin Graduate School of Business
Wellesley, MA
Master of Business Administration
Skills
Language
Spanish (Native) & English (Fluent)
Technical
Adobe Suite (After Effects, Premiere Pro, Photoshop, Illustrator, XD, Lightroom, InDesign, Audition, Acrobat, Media Encoder, Camera Raw), Cinema 4D, Final Cut Pro, Photography, Video, UI/UX, AR/VR Apps & Demonstrations, Web Apps, Web Design, Mobile Apps, Jira, Wrike, Office Suite, and Keynote
Other
Highly organized, collaborative, strong written and verbal communications skills, outperform in fast-paced environments under minimal supervision, ability to innovate and strategize out-of-the-box solutions to complex problems, strong team mentoring and managing skills
CONTACT
expertise
Art Direction
Animation
Brand Identity
Corporate Identity
Design
Editorial
Photography
UI/UX
Video Production
Web Design
3D Rendering
© Fitosophy, LLC. All rights reserved.
Made with ❤ in Miami
Made with ❤ in Miami